Kauppa ja jakelu ( 3
We all use e-commerce (and some of us all of the time), but do we fully realize in our economic crystal balls what the virtual universe of the Internet can do for a business? France does, to the tune of €51,1billion in 2013.
With broadband internet feeding households like never before, this trend is accelerating, up 13.5% this past year, even while traditional sales outlets are declining. Naturally, French e-commerce is part of a European phenomenon: sophisticated, well-educated consumers shopping and comparing on-line, whether it is for train tickets, fashion items, books and downloaded films, not to mention concert tickets or even electronic products and vacations. In fact, France finds itself positioned right in the middle of more mature on-line markets such as the UK and Scandinavia, while catering to fast-growing cyber-markets in Southern Europe.
Impressive numbers – and then there’s Christmas!
The typical cyber-consumer in France spends on average €1400 annually, with a choice spanning 138,000 merchandizing sites, clicking to satisfy 33.7 million purchasers, each one with his or her own very personalized criteria. This represents a 17% growth rate for the number of sites in 2013, fueled by a rise of 5% in on-line buyers last year. Christmas frenzy often spells financial success for many e-commerce sites. For France, December 2013 accounted for a whopping €10 billion of the year’s total results.
The Best in Class go international
15% of French sites export, generating 10% of their sales internationally. The really successful sites, representing over €10 million in turnover, are able to boost these international sales by up to 20% of their total turnover. For 2013, the champions are Vente Privée, with € 1,6 billion, Showroom Privé, €350 million, Sarenza at €150 million and in 29 different countries, while Spartoo out-does them by €130 million in 20 countries throughout Europe.
Traditional companies such as Darty, Auchan and even Air France have grasped the importance of developing interfaces with e-commerce, selling cross-channel, from virtual to POS (Place of Sale). Tourism is an especially heavy-hitter, with Opodo and Go Voyages receiving avid travelers. Even SNCF-Voyages is also getting into the trend with offers covering car rentals and hotels, not just trains, and not just trains in Europe! E-commerce allows companies to envision doing business in entirely refreshing and international ways.
In B to B, the office supplies segment is active, with Bruneau and Viking modeling their entire business on-line, a lesson not lost on Manutan for its equipment.
The rules to play by
With smart-phones now in every pocket, French companies are alert to adapting to international opportunities: respecting local-country consumer legislation, marketing with multi-lingual sites, regularly upgrading to be ergonomic, enriching their offers constantly. The usual rate of transformation from visit to virtual shopping cart is 2.5%; so New Age merchants must be quick to adapt to this new breed of impatient, demanding clientele. The e-consumer wants easy, practical and totally secure payment solutions ranging from credit card to Paypal. They also expect EU legislation on profiling and reimbursements to be strictly adhered to by the e-commerce site.
Up and coming events where Ubifrance can leverage exhibition opportunities for French e-commerce companies will be in Milan on May 20 th , in the UK and Ireland, from September 16 – 18 th , followed by San Paolo, October 6 – 7 th , with BtoB meetings dedicated to private sales.
For Further information about French companies in the e-commerce Sector :
> Electronics and IT
> Telecommunications and Space
> Trade and distribution
> Audiovisual content, Multimedia
The trade show is the digital industry’s biggest event and will take place in Hanover (Germany), from 6 to 10 March 2012.
UBIFRANCE will group together the French companies in two areas during the CeBIT trade show in March. Companies focused on new technology and research will be in Hall 9, and hardware specialists will be in Hall 14.
A wide range of products will be exhibited, including those relating to business IT, business communications and networks, ICT infrastructure, IT and telecoms accessories, Future Internet, and 3D technologies. This year, CeBIT takes place in Hanover (in northern Germany) from 6 to 10 March.
According to the European Information Technology Observatory (EITO), worldwide IT expenditure is experiencing substantial growth rates in emerging countries and should have risen by 4.3% in 2011, reaching €963.4 billion. In Europe, Germany stands out, as it exceeded the European average and experienced a significant increase in expenditure, up by 4.3% in 2011, while France enjoyed a 3.4% increase.
The EITO highlights the substantial upsurge — by 4.2% — in the French infrastructure software segment in 2011. This trend is expected to continue in 2012, with a forecasted 4.8% rise. The growth in this segment is primarily the result of rising sales in storage-and-security applications, boosted by the proliferation of Cloud Computing offers.
Also according to the EITO, the worldwide IT market in 2012 will grow by 5.4%, exceeding €1,000 billion in sales for the first time.
A list of the companies that will be on the French pavilion is supplied below; a detailed catalogue is available on request.
Bidulandco develops applications for USB sticks, SD cards and hard drives.
CAREX-France specialises in the wholesale distribution of telecommunications and multimedia products.
COP sas is the creator of Nexboo: "The first digital democracy where ideas are exchanged between friends, or the world," explains the company.
ELYCTIS develops hardware devices and software applications dedicated to Secure Identity, including e-ID and e-passport.
GEOCOM provides e-marketing tools that use mobile phones.
H5 Audits is made up of independent experts who specialise in measurement technology for businesses’ IP networks.
HDW is a distributor of high-technology goods.
HOME TECHNOLOGY allows its clients to manage their homes via the internet, controlling temperature in the home remotely, for example.
INFOSEC Communication designs, manufactures and sells a comprehensive range of UPS and surge protectors that are adapted to market needs.
Jamespot.Pro is an online solution that allows businesses to communicate and work collaboratively, both internally and externally.
Moselle Développement is an economic-development agency set up by the General Council of the Moselle département , in Eastern France.
Ordissimo has created a personal, simplified computer that is suitable for beginners.
A world leader in digital product photography, PackshotCreator offers unique solutions for the automated production of packshots.
PNY Technologies delivers a full spectrum of high-quality products for everything in (and around) the computer.
Runware designs, produces and markets communications accessories with high added value for mobile phones.
Sage produces software designed to manage a range of functions within a client organisation, such as finance and accounting, sales, pay, HR, enterprise resource planning (ERP), customer relationship management (CRM), and e-commerce.
SR21 is the regional development and innovation agency for the island of La Réunion, an overseas département of France in the Indian Ocean, near Mauritius.
VIOTECH designs, develops and markets high-added-value services and applications.
Palvelut ( 1
Suomessa vierailee ranskalaisyritysten edustajien delegaatio tutustuakseen markkinoihin ja tarjotakseen palveluitaan. Kahden päivän vierailun aikana heidän tarkoituksenaan on järjestää tapaamisia ja keskustella niin laitosten edustajien kuin maahantuojien ja kuntien edustajien kanssa.
Kyseessä olevat tuotteet ja palvelut:
. omatoimisuutta ja kotona asumista helpottavat tuotteet, teknologiset sovellukset ja palvelut
. kognitiivista rappeutumista hidastavat teknologiset sovellukset ja palvelut
. vanhusten palvelutaloihin suunnatut tuotteet ja palvelut
. sosiaalisten suhteiden ylläpitoon tarkoitetut tuotteet ja palvelut
. hyvinvoinnin parantamiseen tarkoitetut tuotteet ja palvelut
. vanhusten turvallisuuteen liittyvät tuotteet ja palvelut (kaatumisen ennaltaehkäisy ja havaitseminen)
. asumisen laadun parantamiseen tähtäävät tuotteet ja palvelut (kodin automaatio, muutoskorjaukset onnettomuuksien välttämiseksi)
Elektroniikka ja informaatioteknologia ( 1
January 2012 – The boom in data transmission and storage capacity has given rise to cloud computing, where calculations and data are scattered in a universe that is no longer directly accessible to customers, who instead buy processing activities in the same way that one might buy electricity. Three levels of offerings are available: Externally hosted IT infrastructure (IaaS = Infrastructure as a Service); Ready-to-use environments (PaaS = Platform as a Service); and Standardized shared applications sold as services (SaaS = Software as a Service).
Revenue from the global market for cloud computing services totaled US$68.3 billion in 2010, while in Europe, the cloud computing market surged 20% and may account for almost 15% of the European software and services market by 2015. The French market was worth €1.85 billion in 2010, of which €672 million were generated by SMEs, and continues to grow strongly. It is set to exceed €2 billion in 2011 and may account for more than 6% of the French software and services market by 2012 (estimate by Nexima).
Alongside international operators such as Microsoft, Google, HP, AT&T and IBM, France is home to numerous companies, including ATOS, Cap Gemini, Steria, Orange and SFR. ATOS has recently established Yunano, a joint venture with Chinese company Ufida, to market cloud-based management software and associated services. French software publisher Systancia, with bases in the Alsace and Ile-de-France regions, is a market leader in Europe for application/workstation user environment virtualization.
France provides new entrants with a growth-friendly environment. French legislation affords a high level of protection for data and data processing; in particular, regulations governing encryption (Act 2004-575 of June 21, 2004 and Decree 2007-663 of May 2, 2007) cover concerns relating to the sensitivity of data entrusted to cloud computing centers. New entrants include US company Joyent, established in Ile-de-France (Paris region) in 2010, which provides IaaS to LinkedIn, Disney, CNN, Facebook, Yahoo and vente-privee.com, and open-source PaaS to publishers, hosting companies and specialist computer services companies such as Dell and First Service. This pioneering cloud computing start-up is now competing with cloud-based offerings from companies such as Amazon EC2 and Microsoft Azur. In 2010, Dell entered into an OEM (original equipment manufacturer) agreement with Joyent to use its "smart technologies" to offer "turnkey" clouds hosted on its servers.
France has eight innovation clusters involved in cloud computing: Cap Digital and System@tic (Ile-de-France), Elopsys (Limousin), Images et réseaux (Brittany/Pays de la Loire), Imaginove and Minalogic (Rhône-Alpes), Secure Communication Solutions (Provence-Alpes-Côte-d’Azur) and the e-secure transaction cluster TES (Basse-Normandie).
In 2011, the French Government issued an initial call for projects dedicated to cloud computing R&D as part of its "National Investment Program". Five projects will receive state aid (€19 million): a software engineering platform (CloudForce project, Orange Labs), an application porting scheme (CloudPort project, Prologue, an SME), a high-performance software infrastructure (Magellan project, Bull), a community cloud (Nu@age project, Non Stop Systems, an SME), and a higher education establishment cloud (UnivCloud project, INEO). The French Federation of Software Publishers (Association Française des Editeurs de Logiciels – AFDEL) has set up a website (www.investirdanslenumerique.fr) to simply the procedure for project owners when submitting project for "National Investment Program" funding.
According to David Appia, Chairman & CEO of the Invest in France Agency, "France is a growth market for high-tech and innovative companies, particularly in the cloud computing sector, where the leading players are already here doing business. The French government’s "National Investment Program" is providing a boost to a dynamic network of partnerships created by France’s innovation clusters through its funding offers for projects involving IT system designers, telecoms operators, software publishers, technology integrators, research laboratories and innovative SMEs."
The Invest in France Agency (IFA) is the national agency responsible for promoting and facilitating international investment in France. It also coordinates initiatives to promote France’s economic attractiveness. The IFA network operates worldwide. In France, the IFA works in partnership with regional development agencies to offer international investors outstanding business opportunities and customized services. For further information, please visit www.investinfrance.org
Tietoliikenne ja avaruus ( 1
CARTES & IDentification 2011, which took place in Paris from 15 to 17 November 2011, attracted close to 20,000 visitors, confirming its international influence and positioning itself as a key global event for digital security and smart technologies. With a rising number of visitors — 19,510 visitors, against 18,770 in 2010 — the trade show once again met the sector’s high expectations. Building on this success, the CARTES team has already announced the dates of the next trade show: 6 to 8 November 2012 in Paris (France).
Combining innovation and dynamism, CARTES & IDentification 2011, which was held in Paris in mid-November, was a reflection of a dynamic market - from the conferences to the SESAMES Awards, and given the high number of visitors.
The trade show confirmed its international status, with 430 exhibitors from 45 countries and 19,510 visitors, 69% of whom were from outside France, representing 143 countries in total. The 21 conferences, held over the three days that the trade show lasted, welcomed 1,225 participants, 87% of whom were from outside France.
Key industry issues were discussed at length, in particular during the conferences dedicated to mobile payments and mobile financial services (including near-field communication, or NFC, and contactless services); to the future of payments and payment technology, more generally; to security in a Cloud ecosystem; to multi-application cards; to point-of-sale and point-of-interaction technologies and developments; and, finally, to e-government. These conferences were all a success.
As in previous years, the high point of the trade show was the inaugural conference - the World Card Summit. During the conference, key leaders from the industry analysed major market trends and presented their strategic visions in front of 500 people. For the first time in Europe, Scott Mulloy, the Chief Technology Officer of ISIS (a joint mobile-payment venture between AT&T, T-Mobile and Verizon Wireless) presented his mobile-payment vision.
EUROSMART, the international trade association that represents the smart-card industry, also presented a preview of the 2011 figures and forecasts for the global market. EUROSMART indicated that it expected 13% growth across the sector in 2012, and a total of 7 billion units produced for secure smart devices.
Applications in mobile payments and NFC were the key themes of this year’s CARTES & IDentification. Visitors were informed of the deployment of contactless technology and the arrival of NFC terminals for mobile payment thanks to many demonstrations, including that of the NFC car by Oberthur Technologies, a world leader in security based on smart-card technology and associated services. Global semiconductor company NXP also presented its e-bike.
The pavilion dedicated to mobile-payment companies hosted 12 solutions providers for mobile payments, transactions management, Trusted Service Management (TSM), smartphones, tablets and other smart mobile objects.
Similarly, CARTES & IDentification 2011 presented many projects in government security and in e-health. The identification and authentication technologies presented by the exhibitors have been applied to many documents, including biometric passports, electronic ID, electronic driver’s licences and health-registration cards.
E-health was in the spotlight this year due to the trade show’s Smart Health Exhibition. The exhibition presented innovations in electronic health records, health cards, and applications for telemedicine that improve the quality of care services and patients’ comfort, but which also help in the fight against fraud and inflation in health costs.
The winners of the 2011 SESAMES Awards were revealed in front of a privileged audience of 300 guests during a ceremony organised at the Automobile Club de France, in central Paris.
Among the winners was Dynamics Inc: its Chips And Choice TM solution won the award for best hardware. The award for best software was given to NXP for its Open-source NFC Host Software stack for Android. GEMALTO won the prize for the best IT-security application, thanks to Just4YourEyes. INSIDE Secure’s VHBR application won the award for best transportation solution.
The prize for best banking/retail/loyalty application was awarded to SIMartis Telecom, for its Bubble solution. HID Global’s Next Generation Secure Identity Ecosystem was unveiled as the best secure internet/authentication application. PN65 Secure NFC Module by NXP was given the award for best mobility application.
The SESAME award for identification went to Smart Packaging Solutions, for its Embedded Contactless Module. The award for best e-transactions application went to Verifone, for its PAYware Mobile Enterprise, and Oberthur Technologies won the award for the best manufacturing & tests application thanks to its ID One Digital watermark.
About CARTES & IDentification
CARTES & IDentification is the foremost business event that brings together the entire digital-security, smart-technologies, payment, contactless and mobility sectors. The trade show, organised by Comexposium, the international event-management group, provides a unique setting to discuss and discover the industry’s latest trends and new products.
CARTES & IDentification 2011 had almost 20,000 visitors (69% of whom were from outside France, with a total of 143 different countries represented) and welcomed 430 exhibitors, who came from 45 countries. The trade show’s conferences welcomed 1,225 participants from across the globe.
The 27th CARTES & IDentification trade show will be held from 6 to 8 November 2012 at the Paris Nord Villepinte exhibition centre, north of the French capital. The guest-of-honour nation, in 2012, will be India.
Photos of the 2011 CARTES & IDentification trade show can be obtained on request from LEWIS PR (firstname.lastname@example.org).
The trade show’s blog can be found at: www.blogcartes.com
For more information, please go to the trade show’s website: www.cartes.com
For further information, please contact :
Quote ref. : FTPB3570
Ms Katherine WOODS - Press Officer
UBIFRANCE Press Office in London
Tel: +44 (0) 207 024 3640
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Ubifrance Finlande & Citycon järjestivät 18. ja 19.10. tilaisuuden tutustua 10 ranskalaisen kansainvälisesti tunnetun tuotemerkin edustajiin, jotka ovat kiinnostuneita Suomen-markkinoista ja yhteistyökumppaneista täällä. Mukana tapahtumassa oli eri alojen yrityksiä muodista ravintola- ja elintarvikealalle.
Cécile Heïdi CLONTS, Ubifrance Finlande +358 9 759 945 12 — cecile.clonts(@)ubifrance.fr